To: UKTV (Sub: Dave)
Hi, I have a little query that I would appreciate an answer to. I was wondering if the TV channel 'Dave' is named in memorial of my late great friend Dave 'The rave' Robinson. Dave was a cracking bloke, and his best feature was actually his 'witty banter' whether it be about football, news or just people in general. He was a cracking snooker player and was a former racing driver; this may be why you show top gear a lot on Dave. I would greatly appreciate a response in the form of an email as my mate Donald convinced me that it was named after Dave the rave, and I want to see if he's lying again, just like when he claimed that he had Mariah Carey performing in his attic for his birthday. Thanking you in advance.
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From: UKTV
To: Alex Richards
Dear Alex,
Thank you for your email.
The channel is aimed at Men, so Red Bee media who handled the re-brand came up with the idea of naming it after a popular man's name 'Dave'. They wanted something that stood out and was quite humorous, just like the +1 channel Dave Ja Vu. The name is actually based on the idea that "everyone knows a bloke called Dave". I'm afraid we are aware of your friend Dave, but I'm sure he was a great man, just like all Daves, with their witty banter.
You may like to read some further information here:
Kind regards
The UKTV Team
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